Adan Fatima

Jazz Organizes Children’s Painting Competition in Partnership with ITP

October 26th, 2016

Islamabad – 26th October, 2016: Jazz in collaboration with Islamabad Traffic Police (ITP) organized the ‘Jazz Painting Competition’ at the Shakarparian Open Air Theater, Islamabad. The competition aimed to increase awareness about road safety and traffic rules amongst school children.

The competition saw participation from more than 1000 students from government and private schools and colleges of Islamabad. Inspector General of Police, Tariq Masood Yasin was also present at the occasion to support the initiative.

Organized almost every year in partnership with ITP, the competition sees participating students use their imagination to visually depict simple yet critical topics related to road safety and associated hazards. Other activities at this year’s event included singing competitions and magic shows.

A unique feature of the event was the involvement of special children who shared their perspectives on the need for safety measures specifically designed for those with special needs.

While praising the artistic skills of the school children, Omar Manzur, Head of Corporate Communications – Mobilink added, “Traffic rules are of paramount importance, as they are in place to safeguard one’s life on the road. Increasingly, you witness traffic accidents which take away precious lives. Our goal is to raise awareness, especially amongst the youth, regarding road safety and traffic rules, so we are able to prevent such incidents in the future.”

Artists of the top three paintings in several categories were awarded at the end of the competition.

About Jazz

Jazz is an umbrella brand of Mobilink (Pakistan Mobile Communications Limited) re-introduced as a complete telecommunications ecosystem. Jazz is all set to continue Mobilink’s leadership in the telecommunications arena by spearheading a digital revolution in the country through introduction of innovative services & products. The brand’s ultimate goal is to empower every citizen of Pakistan in today’s fast paced digital economy through its primary products i.e. Jazz Internet, Jazz Voice, JazzCash, and Jazz X.
Jazz Rising Stars T20 Cup Concludes

October 6th, 2016

Lahore, 6th October, 2016: Jazz Rising Stars T20 Cup, organized in partnership with Lahore Qalandars, recently concluded with Faisalabad Rising Stars coming out on top.

The tournament saw a total of eight teams participating divided into two groups. Each group comprised of four teams with 16 players each, where the top team from each group battled it out in the final.

The final was played between Lahore Rising Stars (LRS) and Faisalabad Rising Stars (FRS). Batting first, LRS could only manage a total of 44 in 11.5 overs. In reply, FRS managed to achieve the target in 7.3 overs with the loss of just a single wicket.

FRS were then handed over the trophy by Pakistan Cricket Board executive committee’s chairman Najam Sethi, and Shahbaz Maqsood Khan along with prize money worth PKR 200,000/- ; LRS walked away with PKR 100,000/-. LRS’ Usman Qadir and FRS’ Saad Ullah won the best bowler and batsman award, respectively, with a cash prize of PKR 50,000/- each.

Speaking about this initiative for the youth, Asif Aziz, CCO – Mobilink said: “The Jazz Rising Star T20 Cup is the first-ever talent hunt in the game of cricket held on such a magnitude across Punjab. Through this competition, not only have we found the most gifted players of the game, but Pakistanis have also witnessed some exciting cricket in the past few days.”

To ensure the young cricketers get the desired support throughout the tournament, entry to all the matches at Qaddafi Stadium was free of cost, while a cash prizes of PKR 10,000 were given to spectators who were able to catch the cricket ball. Four lucky spectators also won brand new Jazz X handsets through a lucky draw.

Speaking at the tournament’s closing ceremony, Shahbaz Maqsood Khan, Director Marketing – Mobilink stated, “This has been a riveting journey for us all. First, more than 110,000 young players showed up at the selection camps run throughout Punjab, and then the tournament itself generated a lot of buzz amongst cricket enthusiasts throughout the country.”

“Since the re-launch of Jazz, our aim has been to facilitate nation’s youth in reaching their goals; may it be sports, education or their professional careers. Our partnership with Lahore Qalandars provided us an opportunity to ensure we shed light on young cricketers who have the mettle and skillset to become the next international stars. And after seeing some of the performances in this tournament, I am certain we shall be hearing a lot about certain players in the coming months and years.”

The entire selection procedure and the resulting tournament was part of Jazz Rising Stars – a one of its kind initiative aimed at finding hidden cricketing talent, provide them a platform to showcase their skills and equip them with the right resources to shine.

The move was made in line with Jazz’s ‘Dunya Ko Bataa Do’ – a pledge undertaken to provide the right platforms and opportunities to Pakistani youth for them to achieve success.

Even though the Jazz Rising Stars T20 Cup has concluded, the Jazz Rising Stars journey has just began. Jazz, in consultation with Lahore Qalandars, will be announcing the names of two players from the Jazz Rising Stars T20 Cup who will have the honor of representing Lahore Qalandars in Pakistan Super League 2017.

Apart from this, 30 short-listed players, chosen from the tournament itself, will be awarded a once in a lifetime opportunity to travel all the way to Australia to engage with and learn from the current reigning Big Bash League Champions, the Sydney Thunders.
Zong Adds More Investment, 1,000 Additional 4G Sites in Pakistan in 2016

October 4th, 2016

Zong will add an additional 1,000 4G sites across Pakistan in 2016. This news was shared today after the company achieved their 2016 4G rollout plan, 3 months ahead of schedule, showing an outstanding execution of their 4G roll out site plan.

The addition of 1,000 4G sites will take the overall tally of Zong’s 4G sites to around 6,000 by the end of this year, making it the largest, widest and fastest in terms of 4G coverage. To facilitate company’s ambitious expansion plans, Zong’s parent company, China Mobile Communications Corporation, which is the largest telecommunications company in the world, has given a go-ahead for additional investment. Through this, the total 4G investment of Zong in Pakistan is going to cross USD 300 Million by the end of this year.

It is to be noted that Pakistan’s fastest growing 4G network recently expanded its 4G coverage to over 100 cities nationwide and was also designated by PTA as the No.1 operator in voice and data services. This expansion plan is a strong indicator of Zong’s long-term commitment to the local telecommunication market. The rollout will greatly enhance Zong’s 4G coverage and quality of data user experience, reflecting organization’s aspiration to transform the digital lives of Pakistanis through its high speed data services.

Mr. Maham Dard, Director Corporate affairs and Official Spokesperson of the Company said: “The addition of 1,000 4G sites after meeting our 4G expansion target is a huge milestone for us. It testifies our commitment to provide a stable, affordable and reliable network to our customers. We will continue to invest in 4G technology and continue to improve our services to provide a faster, wider and deeper data quality experience to the users. We will continue to invest more and execute more to be able to provide the best quality network to our subscribers”

“Zong envisions to enable a fully connected environment for Pakistanis for which we have invested over PKR 220 Billion so far. Digitization is a catalyst for economic growth and we will continue to enable it by leading the data services market of Pakistan.” he further added.
Jeewan Hathi is all set to release on 4th November 2016 nationwide

October 1st, 2016

The trailer of Jeewan Hathi was officially unveiled today in Karachi, by Matteela Films & Footprint Entertainment at an exclusive event with the cast of the movie along with the respective press and media. The movie is directed by Meenu Gaur and Farjad Nabi and written by Faseeh Bari Khan along with Hina Dilpazeer, Naseeruddin Shah, Kiran Tabeer, Fawad Khan, Samiya Mumtaz and Adnan Jaffer as the main leads. This movie was part of the Zeal for Unity initiative.

Jeewan Hathi is a black comedy about the topsy-turvy universe of television in Pakistan. An ideal, loving, lower middle class couple’s marriage is on the brink of collapse when they find themselves part of a TV game show- lured in by the prize of a gigantic flat screen TV!

“We have worked really hard on the movie and the credit goes to our entire team for working hard day and night. This thriller/comedy movie is an attempt by our team to entertain the audience and we hope the people who visit the cinema would enjoy every bit of the movie” says the director Meenu Gaur.

The movie is set to release across Pakistan on November 4th, 2016.

About Footprint:

Footprint is a premier film distribution company and is also the leading content provider in Pakistan, representing the top international producers in the Film, TV, Digital and Gaming content businesses. They are committed to providing the best quality content and enhancing the entertainment experience of the Pakistani consumer at-home, on the move and in the cinema theatres.

About Matteela Films:

Matteela Films, headed by Producer Mazhar Zaidi and Directors Meenu Gaur and Farjad Nabi, is the leading production house of Pakistan and has produced four films in the last three years, pleasing both critics and audiences with their work. Meenu and Farjad’s first feature “Zinda Bhaag” won fourteen national and international awards and was theatrically released in three countries and went on to be Pakistan’s entry to the Oscars for the first time in fifty years.

For more information visit:

Facebook: jeewanhathi

Twitter: @matteelafilms
Fashion Pakistan new board for 2016-19

September 30th, 2016

Fashion Pakistan Council recently held elections to appoint the new board for the next three years (2016-2019) respectively.

Deepak Perwani has been appointed as the Chairperson of the new FPC Board, accompanied by Nida Azwer as the Chief Executive Officer. The newly elected board also includes:

Maheen Khan (Legal Chair)

Deepak Perwani (Marketing & Sponsorship Chair)

Nida Azwar (Operations Chair)

Maheen Karim (Official Spokesperson & Membership Chair)

Nauman Arfeen (Finance & Admin Chair)

Aamna Aqeel (Sponsorship Chair)

Obaid Sheikh (Events Chair)

Mrs. Ronak Lakhani and Mr. Zahir Rahimtoola, have been invited as the Advisory to the Board.

Nida Azwer further adds: “I am delighted to be part of the Fashion Pakistan Council and look forward to working with the entire board and fraternity, as a whole, with a renewed vision and structure. We are happy to present our Winter Festive fashion week in October, which will see an amalgamation of the previous and new board working together for the show. We will start our work afresh as a new board in earnest for the next Spring/Summer’17 show.”

Fashion Pakistan Week Winter Festive is scheduled to take place in Karachi from October 30th to November 1st 2016.

About Fashion Pakistan Week:

Fashion Pakistan Week initiated in 2009, is part of the alliance created by Council of International Fashion Designers, with an understanding of working together to promote and support local fashion designers in the global market place. The members of the Fashion Pakistan Council represent a major segment of Pakistan’s diverse and very talented design fraternity.

Join in on the social media conversation: #FPW2016
New Board for Fashion Pakistan Council takes over

September 29th, 2016

Fashion Pakistan Council recently held elections to appoint the new board for the next three years (2016-2019) respectively.

Deepak Perwani has been appointed as the Chairperson of the new FPC Board, accompanied by Nida Azwer as the Chief Executive Officer. The newly elected board also includes:

Maheen Khan (Legal Chair)

Deepak Perwani (Marketing & Sponsorship Chair)

Nida Azwar (Operations Chair)

Maheen Karim (Official Spokesperson & Membership Chair)

Nauman Arfeen (Finance & Admin Chair)

Aamna Aqeel (Sponsorship Chair)

Obaid Sheikh (Events Chair)

Mrs. Ronak Lakhani and Mr. Zahir Rahimtoola, have been invited as the Advisory to the Board.

Nida Azwer further adds: “I am delighted to be part of the Fashion Pakistan Council and look forward to working with the entire board and fraternity, as a whole, with a renewed vision and structure. We are happy to present our Winter Festive fashion week in October, which will see an amalgamation of the previous and new board working together for the show. We will start our work afresh as a new board in earnest for the next Spring/Summer’17 show.”

Fashion Pakistan Week Winter Festive is scheduled to take place in Karachi from October 30th to November 1st 2016.

About Fashion Pakistan Week:

Fashion Pakistan Week initiated in 2009, is part of the alliance created by Council of International Fashion Designers, with an understanding of working together to promote and support local fashion designers in the global market place. The members of the Fashion Pakistan Council represent a major segment of Pakistan’s diverse and very talented design fraternity.

Join in on the social media conversation: #FPW2016
ALMIRAH’S BLOGGER MEETUP

September 29th, 2016

Almirah held its first ever bloggers meetup where the brand team and the design team met the bloggers. The event also included a styling 1-on-1 session with celebrity stylist Ehtesham Ansari.

At Almirah, fashion has always been a recurrence of ideas but what makes it original is how you put it together. The brand strives a fine balance in bringing only the masterpieces while keeping the aesthetic sense intact, with Almirah you can create your own flair, let it be exclusive for yourself and striking for others. This was reflected in a live interactive session by celebrity stylist Ehtesham Ansari who showed demonstrations on how Almirah’s pieces can be worn for work, a night soiree or on streets of Paris.

The new collection Dervesh, which was revealed at the occasion, is uniquely embellished and stitched to make you stand out in crowd, with luxurious fabrics, ethnic cuts, vintage themes and keeping it close to heritage the outfit is versatile and will make you shine.

Farrukh Malik, General Manager Almirah said at the occasion, “Almirah is the innovation of elegant, classical and contemporary designs which revitalize your experience with the essence of beauty and a promise of luxurious quality. The collections are designed with you in mind. Every day is a new adventure with a unique mood and a different style. We know that the clothes you choose are a reflection of your daily adventures.”

Head Designer Womenswear Ambreen Zaidi along with the Head Designer Menswear Hasan said, “At Almirah we aim to design every piece as a master piece. The fabrics used are pure and rich. It is luxury redefined. With fine details, opulent embellishments and with every collection designed keeping our customers in mind we aim to imbue the antiquity of a lost era with a tinge of the modern. That’s why you’ll see splendid fabrics adorned with beautifully printed designs and motifs. Dark, earthy tones are brightened by bold prints, and luxurious fabrics with exquisite embroidery are beautified by rich autumnal hues.Tassels and embellishments evoke a sense of the days of Hellenic sophistication. Our designs are classic and timeless – gorgeous treasures that you can wear and cherish eternally.”

Brand Manager Almirah, Farah Fateh added, “Our aim is to make Almirah a stand out name for all, we know that fashion is very subjective what catches the eye for one particular person doesn’t for the other. Almirah is proud to offer eye-catching casual and formal dresses since its inception. What makes Almirah edge over the competition is the personal insight and care in each and every design and detail. We, at Almirah promise to bring the best in terms of apparels and we pledge to give you dazzling and elegant looks every season. “

The event’s planning, executing and PR was handled by Moiz Kazmi and team with hors d’oeuvres by Patio and event styling by Drape.
#FPW2016 dates are announced

September 28th, 2016

Fashion Pakistan Council has announced the dates for Fashion Pakistan Week Winter Festive 2016. The three-day premiere fashion event is scheduled to take place from October 30th 2016 to November 1st 2016.

Fashion Pakistan Council is celebrating 10 years of style with 2016 being the 11th fashion week, the new Fashion Pakistan Council board members, FPC selects its new board comprised of veteran and renowned designers Maheen Khan, Maheen Karim, Nauman Arfeen, Obaid Sheikh, Aamna Aqeel with Deepak Perwani as the Chairperson and Nida Azwer as the CEO.

Fashion Pakistan Council’s Chairperson Deepak Perwani commented “This year’s Fashion Pakistan week is a celebration of the evolution of style through a decade. It promises to be a nostalgic experience along with showcasing budding new talents.”

Fashion Pakistan Week is a platform for new designers to be a part of this industry along with the aspiring designers to exhibit their creativity at this prestigious event. This year Fashion Pakistan Week is going to take place in Karachi from October 30th 2016 to November 1st 2016.

About Fashion Pakistan Week:

Fashion Pakistan Week initiated in 2009, is part of the alliance created by Council of International Fashion Designers, with an understanding of working together to promote and support local fashion designers in global market place. The members of the Fashion Pakistan represent a major segment of Pakistan’s diverse and very talented design fraternity.

Join in the conversation on:

#FPW2016

For more information about Fashion Pakistan Week visit:

Web: Facebook: Twitter: Instagram:
Pakistan’s Great Online Shopping Festival 2016 is about to Commence

September 27th, 2016

In keeping up with the excitement of online shopping in the country, the Great Online Shopping Festival (GOSF) – Pakistan’s biggest online shopping festival will be held from September 28–30, 2016 at http://www.gosf.live. The festival, supported by Google, JazzCash, Yayvo.com, Goto.com.pk and powered by Jang Media Group, will see more than 50 e-commerce partners participating.

Users can shop for jewellery, shoes, apparels, books, kids wear, gadgets, watches, computer accessories, health & fitness equipment, home decor products and a host of other things and can expect generous discounts up to 70% from the participating e-tailers. The shopping festival not only caters to users in Pakistan but also allows Pakistani expats living all over the world to send gifts to their loved ones residing all across country.

Khurram Jamali, Industry Head, Google Asia Pacific said: “The ecommerce industry in Pakistan is doubling in size every year. With GOSF, we aim to tap into this robust growth by bringing sensational and affordable deals thanks to our partners. I encourage everyone to check out this year’s GOSF as it promises 72 hours of phenomenal shopping deals for everyone and their loved ones.”

Highlighting the importance of such online shopping festivals, Faizan Siddiqi, Managing Director, IMM-Jang Media Group stated: “The Jang Media Group is proud to be associated with GOSF – slated to be the biggest online shopping festival of Pakistan. Our collaboration with Google is in line with our commitment to promote e-commerce and e-tailing all across Pakistan. With our technological prowess, we have built the framework for GOSF and are looking forward to an outstanding response from people.”

JazzCash is the official payment partner for GOSF – a festival to promote e-commerce in Pakistan by offering merchants with an opportunity to showcase their product on a single platform. It offers the most secure and reliable payment method for customers during the shopping festival. During GOSF, customers who pay through JazzCash will get additional discounts of up to 80%. They can pay through three options i.e. JazzCash Mobile Account, Vouchers and Credit/Debit cards. Additionally, voucher payment can be done at the nearest JazzCash retailer from amongst more than 65,000 retailers nationwide.

Talking about the partnership between JazzCash and GOSF, Aniqa Afzal Sandhu, Director – Mobile Financial Service, Mobilink said: “We envision a remarkable growth in Pakistan’s e-commerce industry as more and more people are turning towards online shopping. JazzCash offers innovative e-payment methods that are not only secure but also allow a great deal of convenience for people looking to shop online. Our partnership with GOSF is a testimony to a rapid expansion of the online shopping industry and we remain committed to bring utmost convenience and reliability for people making online transactions all over the country.”

Google has previously helped to organise online shopping festivals in other countries such as Singapore and Sri Lanka. In Pakistan, GOSF is looking to drive the trend of online shopping toward the mainstream thanks to the rapid growth of Pakistan’s mobile Internet market.
K-ELECTRIC MAINTAINS ‘VERY RESPONSIVE’ STATUS ON SOCIAL MEDIA

September 26th, 2016

K-Electric, in-line with its customer-centric approach, continues to facilitate its consumers by engaging them through Social Media platforms including Facebook and Twitter. The utility currently has over 235,000 fans on Facebook and 49,000 organic followers on Twitter.

To capitalize on the power of online media, KE established their presence on Social Media four years ago. The KE Social Care model is backed by a dedicated team that works round the clock to manage online queries and ensure immediate response. The digital platforms are also functional during public holidays. KE has successfully managed to maintain a very high response rate since its inception and has been tagged as ‘very responsive’ by Facebook. Last year, KE became the first ever utility in Pakistan to integrate its digital platforms with SAP thereby enriching company’s already wide range of customer care touch points such as 118, 021-99000, customer.care@ke.com.pk and the SMS service 8119 as well as IBCs.

According to KE spokesperson, “Digital is critical in today’s world and we are fully geared up. We have facilitated our consumers by connecting with them through social media so we are within the reach of their fingertips. Our social media pages also keep consumers updated on power-related developments across the city, create awareness on energy conservation practices, and enable consumers to report any safety hazard for immediate action.”

Known for implementing consumer-centric technologies, K-Electric has implemented several leading IT based services like – ‘Genesys’ – one of the leading customer experience platforms in the world; Centralized handling of complaints via web, social media and 29 IBCs; Complaints registration and closure alerts as well as bill payment via mobile platforms.